Amazon has been selling in Italy since 2010, when they launched Amazon.it. Since 2011 Amazon Prime program was offered to Italian customers. In Italy Amazon is the largest ecommerce website, eBay Italy is in second place.
| Rank | Seller | 30 Day Reviews | Lifetime Reviews |
|---|---|---|---|
| 1 ━ | Tipiliano | 1,762 | 75,316 |
| 2 ━ | momox Italia | 992 | 9,137 |
| 3 ━ | SONGMICS HOME IT | 667 | 89,828 |
| 4 ▲ | MuXiaoJun Store | 472 | 4,951 |
| 5 ▲ | Amore Animale Shop | 560 | 29,914 |
| 6 ▲ | AOSOM | 450 | 41,506 |
| 7 ━ | KW-Commerce | 431 | 267,512 |
| 8 ━ | follettostore | 466 | 67,856 |
| 9 ▼ | rebuy recommerce GmbH IT | 409 | 34,189 |
| 10 ▲ | AYRmall-AMIT | 373 | 9,009 |
| 11 ▲ | A2ZWORLD-IT | 404 | 20,430 |
| 12 ▲ | Eurocali | 365 | 36,667 |
| 13 ▼ | Assurant Europe Insurance N.V. | 385 | 28,209 |
| 14 ▲ | SAVI SRL | 389 | 22,302 |
| 15 ▲ | Yahee365 | 395 | 11,907 |
| 16 ▲ | Comfort Click | 325 | 12,116 |
| 17 ▲ | Lally_store | 321 | 15,942 |
| 18 ▼ | CentroVete srl | 292 | 14,042 |
| 19 ▲ | UGREEN GROUP LIMITED UK | 262 | 72,498 |
| 20 ▲ | libreriauniversitaria it | 283 | 30,984 |
| 21 ▲ | PARITEC | 268 | 24,300 |
| 22 ▲ | GRUPPO VENEZIANO | 305 | 17,212 |
| 23 ━ | Ponera | 238 | 16,502 |
| 24 ▼ | eRicambi s.r.l. | 244 | 18,559 |
| 25 ▲ | Grimaldi sas di Grimaldi Antonio & C. | 268 | 7,300 |
| 26 ▼ | Magazzini GM | 231 | 7,638 |
| 27 ▲ | SolutionsProblem | 213 | 371 |
| 28 ▲ | Spigen EU | 207 | 99,589 |
| 29 ▼ | *MEMORYKING* | 207 | 19,055 |
| 30 ━ | Alphaink | 218 | 24,871 |
| 31 ▲ | acquaverde | 255 | 24,015 |
| 32 ━ | EXTRASTAR | 214 | 22,910 |
| 33 ▼ | ROCARD | 225 | 21,635 |
| 34 ▲ | MASTERBRICO | 202 | 10,769 |
| 35 ▲ | Marus Shop | 200 | 1,907 |
| 36 ▲ | ricambi europa | 256 | 7,083 |
| 37 ━ | CAVEBA 2.0 SRL | 201 | 7,057 |
| 38 ▲ | Flying-Store | 189 | 3,768 |
| 39 ▲ | IngrossoStore | 200 | 35,540 |
| 40 ▲ | Store Salute - Farmacia | 220 | 10,621 |
| 41 ▼ | Electronic Megastore SRL | 212 | 13,798 |
| 42 ▼ | NewLion | 328 | 9,980 |
| 43 ▲ | Esplodia | 210 | 53,950 |
| 44 ▲ | AIGOTECH | 194 | 8,999 |
| 45 ▲ | FARMACIANUOVA | 179 | 13,434 |
| 46 ▲ | Ricambi Eldom | 185 | 25,559 |
| 47 ▼ | gloryfeel | 175 | 11,439 |
| 48 ▲ | ELCOMSHOP | 215 | 17,533 |
| 49 ▲ | IMBALLAGGI 2000 | 200 | 21,734 |
| 50 ▼ | YASTA | 206 | 9,579 |
| 51 ▼ | MrPackage | 180 | 942 |
| 52 ▲ | ncdm2000sas | 193 | 10,368 |
| 53 ▲ | CABLEPELADO | 165 | 14,121 |
| 54 ▲ | AnkerDirect IT | 165 | 87,330 |
| 55 ▲ | Tuning | 172 | 19,798 |
| 56 ▲ | Nutravita | 160 | 11,645 |
| 57 ▼ | Rarewaves IT | 170 | 4,160 |
| 58 ▲ | FarmaciaLoreto | 186 | 4,067 |
| 59 ▼ | Bandini Pharma | 156 | 1,960 |
| 60 ▼ | JE EU Store | 156 | 12,746 |
| 61 ▲ | WOLTU GmbH | 172 | 18,126 |
| 62 ▼ | Aigostar Italy | 173 | 18,954 |
| 63 ▲ | Vitaminstore | 160 | 11,422 |
| 64 ▲ | MIGXEA | 149 | 161 |
| 65 ▲ | 4MMESHOP | 179 | 2,709 |
| 66 ▲ | Hat Creations | 151 | 5,519 |
| 67 ▲ | Profumeriaideale | 161 | 1,515 |
| 68 ▼ | SILVESTRO SRL | 154 | 6,374 |
| 69 ▼ | Vegavero | 145 | 16,300 |
| 70 ▲ | Werkzeugbar | 142 | 22,836 |
| 71 ▼ | Varento | 143 | 4,814 |
| 72 ▲ | SF COMMERCE | 152 | 6,641 |
| 73 ▼ | shavinglikes | 140 | 3,602 |
| 74 ▲ | DJorle | 138 | 1,592 |
| 75 ▼ | Lumatech-EU | 149 | 4,664 |
| 76 ▼ | MondoTop | 175 | 6,116 |
| 77 ▲ | FusionEat | 139 | 3,339 |
| 78 ▼ | Erregame S.p.a. | 136 | 10,910 |
| 79 ▲ | Palucart S.r.l.s. | 140 | 25,289 |
| 80 ━ | Ferramenta Grelli | 165 | 10,757 |
| 81 ▲ | COM-FOUR Vertriebs GmbH | 133 | 13,737 |
| 82 ▲ | TUASCELTA | 141 | 1,516 |
| 83 ▲ | italian-coffee | 146 | 8,072 |
| 84 ▼ | Gebildet-IT | 130 | 7,274 |
| 85 ▼ | TradeINN | 240 | 7,191 |
| 86 ▲ | Mye Electronic | 154 | 1,954 |
| 87 ▲ | DTLUIGI | 132 | 892 |
| 88 ▼ | NFUHK | 128 | 1,342 |
| 89 ▼ | Vitamaze | 128 | 15,793 |
| 90 ▼ | SanYaShiBinZhanYangShangMaoYouXianGongSi3 | 128 | 1,513 |
| 91 ▲ | ✏️Cartoleria Varzi Dal 1956 | 139 | 5,702 |
| 92 ▲ | TECKNET | 125 | 363 |
| 93 ▼ | Utopia Deals Europe | 125 | 13,143 |
| 94 ▲ | PIESSEONLINE | 137 | 12,548 |
| 95 ▼ | BIGHOUSEONLINE | 159 | 10,611 |
| 96 ▼ | ElectroPapa | 134 | 11,349 |
| 97 ▲ | natural elements | 121 | 1,691 |
| 98 ▼ | Medical Division | 130 | 12,295 |
| 99 ▲ | RUNCCI-YUN | 120 | 6,140 |
| 100 ▼ | FA-RI | 120 | 1,122 |
