Amazon has been selling in Italy since 2010, when they launched Amazon.it. Since 2011 Amazon Prime program was offered to Italian customers. In Italy Amazon is the largest ecommerce website, eBay Italy is in second place.
| Rank | Seller | 30 Day Reviews | Lifetime Reviews |
|---|---|---|---|
| 1 ▲ | Tipiliano | 1,375 | 62,894 |
| 2 ▲ | Songmics | 619 | 85,154 |
| 3 ▲ | SULOVES | 589 | 1,021 |
| 4 ▲ | Assurant Europe Insurance N.V. | 619 | 23,743 |
| 5 ▲ | Amore Animale Shop | 624 | 26,278 |
| 6 ▼ | momox Italia | 579 | 3,396 |
| 7 ━ | KW-Commerce | 469 | 265,562 |
| 8 ▲ | Yahee365 | 514 | 8,798 |
| 9 ▲ | MuXiaoJun Store | 432 | 1,362 |
| 10 ▲ | AYRmall-AMIT | 381 | 6,308 |
| 11 ▲ | SAVI SRL | 457 | 19,108 |
| 12 ▼ | FarmaciaLoreto | 399 | 2,116 |
| 13 ▼ | AOSOM | 376 | 38,881 |
| 14 ━ | Eurocali | 376 | 34,051 |
| 15 ▲ | JE EU Store | 348 | 11,002 |
| 16 ▲ | PARITEC | 354 | 22,084 |
| 17 ▼ | A2Z WORLD SRL | 356 | 16,895 |
| 18 ▼ | acquaverde | 358 | 22,552 |
| 19 ▼ | Esplodia | 340 | 52,174 |
| 20 ▲ | eRicambi s.r.l. | 319 | 15,771 |
| 21 ▲ | follettostore | 328 | 64,793 |
| 22 ▲ | TradeE6 | 284 | 2,636 |
| 23 ▼ | GRUPPO VENEZIANO | 383 | 14,842 |
| 24 ▲ | CABLEPELADO | 260 | 12,645 |
| 25 ▼ | Ponera | 268 | 14,471 |
| 26 ▲ | MASTERBRICO | 254 | 9,330 |
| 27 ▲ | Comfort Click | 251 | 9,855 |
| 28 ▼ | CentroVete srl | 279 | 12,016 |
| 29 ▼ | Spigen EU | 245 | 98,381 |
| 30 ▼ | EXTRASTAR | 247 | 20,532 |
| 31 ▲ | UGREEN GROUP LIMITED UK | 238 | 70,829 |
| 32 ▼ | WOLTU GmbH | 253 | 16,849 |
| 33 ▲ | Hat Creations | 235 | 4,226 |
| 34 ▲ | ✏️Cartoleria Varzi Dal 1956 | 250 | 4,772 |
| 35 ▼ | ROCARD | 254 | 20,100 |
| 36 ━ | rebuy recommerce GmbH IT | 246 | 31,110 |
| 37 ▼ | Lally_store | 231 | 13,830 |
| 38 ▲ | WEITAI TRADING | 220 | 1,694 |
| 39 ▲ | *MEMORYKING* | 221 | 17,315 |
| 40 ▼ | Tuning | 219 | 18,688 |
| 41 ▼ | Electronic Megastore SRL | 233 | 12,160 |
| 42 ▼ | ricambi europa | 265 | 5,546 |
| 43 ▲ | Dielle Hair | 210 | 577 |
| 44 ▲ | Libreria Punto & Virgola Acqualagna | 213 | 7,156 |
| 45 ▼ | Rarewaves IT | 222 | 2,395 |
| 46 ▲ | SGM Clima Srls Air Evolution | 204 | 1,960 |
| 47 ━ | Ricambi Eldom | 210 | 24,191 |
| 48 ▲ | Lefant Authorized Store | 199 | 459 |
| 49 ▲ | Mars Distribuzione Srl | 195 | 1,899 |
| 50 ▲ | Grimaldi sas di Grimaldi Antonio & C. | 231 | 5,387 |
| 51 ▲ | Werkzeugbar | 194 | 21,805 |
| 52 ▲ | Utopia Deals Europe | 193 | 12,058 |
| 53 ▼ | IngrossoStore | 201 | 33,897 |
| 54 ▲ | Vitaminstore | 186 | 10,273 |
| 55 ▼ | libreriauniversitaria it | 217 | 29,155 |
| 56 ▼ | Magazzini GM | 182 | 6,397 |
| 57 ▲ | Flying-Store | 182 | 2,326 |
| 58 ▲ | Prezzo Bomba | 183 | 12,126 |
| 59 ▲ | Aigostar Italy | 203 | 17,548 |
| 60 ▼ | YASTA | 206 | 7,908 |
| 61 ▲ | Erregame S.p.a. | 179 | 9,696 |
| 62 ▲ | MORENI EMANUELE | 178 | 271 |
| 63 ▼ | ELCOMSHOP | 208 | 14,970 |
| 64 ▼ | Caffè Selection | 180 | 11,500 |
| 65 ▼ | Dulàc | 172 | 7,068 |
| 66 ▼ | Greenva Srl | 169 | 2,674 |
| 67 ▲ | ElectroPapa | 181 | 10,153 |
| 68 ▲ | Libreria Scolastica Raugi | 170 | 1,209 |
| 69 ▼ | Digitem | 170 | 43,139 |
| 70 ▲ | IMBALLAGGI 2000 | 200 | 20,434 |
| 71 ▼ | gloryfeel | 168 | 9,832 |
| 72 ▲ | Enid Sherwood | 168 | 189 |
| 73 ▼ | ncdm2000sas | 187 | 9,289 |
| 74 ▲ | Dacufe Bricolage SARL | 165 | 1,519 |
| 75 ▲ | coseon-de | 177 | 4,083 |
| 76 ▼ | Ferramenta Grelli | 179 | 9,406 |
| 77 ▼ | FARMACIANUOVA | 157 | 12,292 |
| 78 ▼ | Red.EU.Store | 157 | 6,013 |
| 79 ▼ | il cielo è sempre più blu | 215 | 5,580 |
| 80 ▲ | Nutravita | 156 | 10,500 |
| 81 ▲ | Vegavero | 164 | 15,326 |
| 82 ▲ | Fusaro Group | 192 | 6,589 |
| 83 ▲ | shavinglikes | 157 | 2,530 |
| 84 ▼ | SanYaShiBinZhanYangShangMaoYouXianGongSi3 | 155 | 555 |
| 85 ▼ | Palucart S.r.l.s. | 162 | 24,441 |
| 86 ▲ | HOEPLI - La Grande Libreria | 167 | 22,205 |
| 87 ▲ | Lombardo Shop | 187 | 19,920 |
| 88 ▲ | Alphaink | 161 | 23,523 |
| 89 ▲ | flintronic®-it | 150 | 4,650 |
| 90 ▲ | CAVEBA 2.0 SRL | 163 | 5,671 |
| 91 ▲ | YIHUI DIRECT | 145 | 2,441 |
| 92 ▼ | NEWTOP STORE | 145 | 6,876 |
| 93 ▼ | Lumatech-EU | 149 | 3,435 |
| 94 ▼ | COM-FOUR Vertriebs GmbH | 144 | 12,682 |
| 95 ▲ | HaoFilm | 144 | 6,457 |
| 96 ▲ | AA UNIVERS | 144 | 1,187 |
| 97 ▼ | flintronic®-eu | 146 | 7,622 |
| 98 ▼ | FabioStore | 147 | 23,811 |
| 99 ▼ | Newaner-IT | 142 | 3,088 |
| 100 ▲ | BELOTTI DISTRIBUTION | 154 | 10,548 |
