Amazon has been selling in Italy since 2010, when they launched Amazon.it. Since 2011 Amazon Prime program was offered to Italian customers. In Italy Amazon is the largest ecommerce website, eBay Italy is in second place.
| Rank | Seller | 30 Day Reviews | Lifetime Reviews |
|---|---|---|---|
| 1 ▲ | PAIF LIBRI | 1,106 | 2,055 |
| 2 ▼ | momox Italia | 984 | 18,235 |
| 3 ▼ | SONGMICS HOME IT | 485 | 95,639 |
| 4 ▲ | MuXiaoJun Store | 426 | 8,949 |
| 5 ▲ | Amore Animale Shop | 435 | 34,392 |
| 6 ━ | Comfort Click | 355 | 15,479 |
| 7 ▲ | follettostore | 371 | 71,151 |
| 8 ▼ | Assurant Europe Insurance N.V. | 382 | 31,431 |
| 9 ▲ | eRicambi s.r.l. | 341 | 21,210 |
| 10 ▼ | SAVI SRL | 401 | 25,607 |
| 11 ▲ | Eurocali | 313 | 39,794 |
| 12 ▼ | AOSOM | 307 | 45,130 |
| 13 ▲ | Ponera | 303 | 19,069 |
| 14 ▲ | UGREEN GROUP LIMITED UK | 301 | 75,043 |
| 15 ▼ | A2ZWORLD-IT | 293 | 23,795 |
| 16 ▼ | KW-Commerce | 284 | 270,537 |
| 17 ▲ | AYRmall-AMIT | 274 | 11,762 |
| 18 ▲ | libreriauniversitaria it | 331 | 33,422 |
| 19 ▼ | FFTECHAS | 269 | 3,086 |
| 20 ━ | Grimaldi sas di Grimaldi Antonio & C. | 328 | 9,859 |
| 21 ━ | PARITEC | 295 | 26,764 |
| 22 ▼ | EXTRASTAR | 256 | 25,007 |
| 23 ▲ | Yahee365 | 257 | 14,821 |
| 24 ▼ | AnkerDirect IT | 230 | 89,338 |
| 25 ▼ | Get Trend. | 232 | 19,741 |
| 26 ▲ | FARMACIANUOVA | 202 | 15,054 |
| 27 ▲ | JE EU Store | 199 | 14,771 |
| 28 ▼ | Tipiliano | 231 | 84,526 |
| 29 ━ | Lally_store | 194 | 18,241 |
| 30 ▲ | Flying-Store | 180 | 5,583 |
| 31 ▲ | rebuy recommerce GmbH IT | 216 | 35,841 |
| 32 ▲ | Hat Creations | 171 | 7,373 |
| 33 ▲ | CIALDEIN - CAVEBA 2.0 | 188 | 8,784 |
| 34 ▲ | ThermoPro IT | 169 | 17,286 |
| 35 ▲ | Bandini Pharma | 165 | 3,386 |
| 36 ▼ | AmazonFresh | 179 | 869 |
| 37 ▲ | SimpleLife LLC | 157 | 706 |
| 38 ▲ | gloryfeel | 154 | 12,935 |
| 39 ▲ | il cielo è sempre più blu | 211 | 8,241 |
| 40 ▲ | Zhishi-Store | 151 | 365 |
| 41 ▼ | IngrossoStore | 174 | 37,321 |
| 42 ▲ | Utopia Deals Europe | 149 | 14,723 |
| 43 ▲ | AIGOTECH | 157 | 10,122 |
| 44 ▲ | Vitaminstore | 152 | 12,793 |
| 45 ▲ | ricambi europa | 186 | 9,428 |
| 46 ▲ | FabioStore | 144 | 25,549 |
| 47 ▼ | *MEMORYKING* | 143 | 20,774 |
| 48 ▲ | Nutravita | 144 | 12,776 |
| 49 ▼ | Alphaink | 155 | 26,585 |
| 50 ▲ | Marus Shop | 146 | 3,504 |
| 51 ▼ | CorpoeCapelli | 159 | 6,686 |
| 52 ▲ | Electronic Megastore SRL | 154 | 15,421 |
| 53 ▼ | Magazzini GM | 143 | 9,451 |
| 54 ▲ | Zibo Store | 131 | 2,017 |
| 55 ▼ | Spigen EU | 131 | 101,065 |
| 56 ▲ | Il Calendario Filosofico s.r.l. | 131 | 1,407 |
| 57 ▲ | Betazon | 126 | 1,631 |
| 58 ▲ | Vegavero | 126 | 17,518 |
| 59 ▼ | ROCARD | 138 | 23,691 |
| 60 ▲ | YISAVE TECHNOLOGY (HK) | 124 | 1,568 |
| 61 ▲ | shavinglikes | 123 | 4,965 |
| 62 ▲ | YASTA | 157 | 11,322 |
| 63 ▼ | GROOVE TO S.R.L. | 142 | 6,022 |
| 64 ▲ | OK PRICE | 124 | 5,861 |
| 65 ▲ | tenulodi | 138 | 1,625 |
| 66 ▼ | Esplodia | 141 | 56,280 |
| 67 ▲ | Rck Store | 130 | 11,836 |
| 68 ▲ | ricambi_smc | 137 | 16,100 |
| 69 ▼ | GRUPPO VENEZIANO | 199 | 19,825 |
| 70 ▲ | Lumatech-EU | 127 | 5,964 |
| 71 ▲ | SF COMMERCE | 121 | 7,976 |
| 72 ▲ | CALDO & FREDDO RICAMBI S.R.L. | 138 | 2,705 |
| 73 ▼ | DANISH ENDURANCE IT | 117 | 11,245 |
| 74 ▲ | FarmaciaLoreto | 132 | 5,602 |
| 75 ▲ | DTLUIGI | 116 | 1,833 |
| 76 ▲ | ncdm2000sas | 126 | 11,766 |
| 77 ▼ | FirmaDiGaranzia | 133 | 1,198 |
| 78 ▲ | HOEPLI - La Grande Libreria | 133 | 24,132 |
| 79 ▲ | Imou Direct | 115 | 5,805 |
| 80 ▲ | M_+_L | 153 | 2,804 |
| 81 ▲ | TSMC memory | 113 | 922 |
| 82 ▲ | FERROELETTRA | 116 | 4,097 |
| 83 ▼ | A ***ITOYS SRL*** | 156 | 9,050 |
| 84 ▼ | IMBALLAGGI 2000 | 140 | 23,284 |
| 85 ▲ | AgendePoint | 121 | 6,728 |
| 86 ▲ | Chenhong Store | 110 | 1,161 |
| 87 ▼ | Mondo distribuzione | 116 | 13,154 |
| 88 ▲ | bracketsales123 | 110 | 13,544 |
| 89 ▲ | SICIGNANO CASALINGHI | 126 | 1,351 |
| 90 ▼ | NengWo-EU | 106 | 3,864 |
| 91 ▼ | ideashoppingcenter | 119 | 7,310 |
| 92 ▼ | Ricambi Eldom | 114 | 26,889 |
| 93 ▲ | WOLTU GmbH | 129 | 19,715 |
| 94 ▲ | PIESSEONLINE | 119 | 13,672 |
| 95 ▲ | MASTERBRICO | 115 | 12,110 |
| 96 ▲ | Benfei DirectStore | 105 | 5,860 |
| 97 ▼ | ElectroPapa | 117 | 12,554 |
| 98 ▲ | GICAPRICE | 106 | 4,692 |
| 99 ▼ | Ezviz Direct | 106 | 6,466 |
| 100 ▲ | BMS Italia | 108 | 11,226 |
