Amazon has been selling in Italy since 2010, when they launched Amazon.it. Since 2011 Amazon Prime program was offered to Italian customers. In Italy Amazon is the largest ecommerce website, eBay Italy is in second place.
| Rank | Seller | 30 Day Reviews | Lifetime Reviews |
|---|---|---|---|
| 1 ━ | momox Italia | 950 | 39,082 |
| 2 ▲ | UGREEN GROUP LIMITED UK | 319 | 80,500 |
| 3 ▲ | Comfort Click | 300 | 22,434 |
| 4 ▼ | Amore Animale Shop | 375 | 42,876 |
| 5 ▼ | Bandini Pharma | 289 | 8,341 |
| 6 ▼ | AOSOM | 298 | 51,786 |
| 7 ▲ | JE EU Store | 282 | 17,396 |
| 8 ▼ | tenulodi | 383 | 4,965 |
| 9 ▲ | Assurant Europe Insurance N.V. | 292 | 37,027 |
| 10 ▼ | ricambi europa | 400 | 14,007 |
| 11 ▲ | AnkerDirect IT | 218 | 92,798 |
| 12 ▼ | acquaverde | 297 | 30,224 |
| 13 ▼ | Magazzini GM | 242 | 13,261 |
| 14 ▲ | shavinglikes | 202 | 7,686 |
| 15 ▲ | Tipiliano | 230 | 89,893 |
| 16 ▲ | libreriauniversitaria it | 295 | 38,883 |
| 17 ▲ | DTLUIGI | 197 | 2,483 |
| 18 ▼ | Ponera | 182 | 23,540 |
| 19 ▲ | SX-Commerce | 182 | 273,523 |
| 20 ▼ | SONGMICS HOME IT | 208 | 102,009 |
| 21 ▼ | Eurocali | 178 | 44,117 |
| 22 ▲ | Medicube Official | 171 | 531 |
| 23 ▼ | *MEMORYKING* | 159 | 23,429 |
| 24 ▲ | MELU Kids | 481 | 2,173 |
| 25 ━ | SaiJi-Direct | 155 | 1,770 |
| 26 ▲ | rebuy recommerce GmbH IT | 178 | 38,253 |
| 27 ▲ | NetStone | 143 | 2,833 |
| 28 ━ | PARITEC | 169 | 30,958 |
| 29 ▼ | AmazonFresh | 149 | 4,460 |
| 30 ▼ | FARMACIANUOVA | 138 | 18,301 |
| 31 ▼ | A2ZWORLD-IT | 140 | 27,037 |
| 32 ▲ | VELANA FRESH | 134 | 477 |
| 33 ▼ | coseon-de | 147 | 7,142 |
| 34 ▼ | Utopia Brands | 125 | 17,309 |
| 35 ▲ | HLWA RETAILS LTD UKSTORE | 121 | 863 |
| 36 ▼ | Flying-Store | 118 | 8,321 |
| 37 ▼ | Grimaldi sas di Grimaldi Antonio & C. | 164 | 14,058 |
| 38 ▼ | AWI CAPIUIAL LIMITED s | 111 | 692 |
| 39 ▲ | Spigen EU | 106 | 102,818 |
| 40 ▲ | Lifewit Home IT | 106 | 3,290 |
| 41 ━ | QUARKZMAN | 100 | 3,670 |
| 42 ▲ | Astra IT | 98 | 2,267 |
| 43 ▲ | natural elements | 98 | 4,522 |
| 44 ▲ | FusionEat | 114 | 6,061 |
| 45 ▲ | AIGOTECH | 114 | 12,666 |
| 46 ▲ | HAPPYSALLER | 97 | 6,501 |
| 47 ▲ | LifeBalance Trading Supplements | 96 | 2,875 |
| 48 ▼ | CorpoeCapelli | 117 | 9,218 |
| 49 ▼ | follettostore | 95 | 75,701 |
| 50 ▲ | YISAVE TECHNOLOGY (HK) | 90 | 3,339 |
| 51 ━ | FabioStore | 91 | 27,377 |
| 52 ▲ | FRAGKOS ECOMMERCE SINGLE MEMBER P.C. | 87 | 274 |
| 53 ▲ | GRUPPO VENEZIANO | 210 | 23,776 |
| 54 ▲ | Captor s.r.l. | 86 | 4,070 |
| 55 ▲ | BMS Italia | 85 | 12,803 |
| 56 ▲ | shengguangshangmao. | 85 | 224 |
| 57 ▲ | FLLAGG20 Direct IT | 83 | 7,383 |
| 58 ▲ | PIESSEONLINE | 101 | 15,869 |
| 59 ▲ | Gebildet | 82 | 9,502 |
| 60 ▼ | Medical Division | 95 | 14,611 |
| 61 ▼ | JOMIX EUROPE | 84 | 5,655 |
| 62 ▼ | M_+_L | 98 | 4,356 |
| 63 ▲ | worldofbooksit | 97 | 54,070 |
| 64 ▲ | XJYEU | 79 | 2,811 |
| 65 ▲ | CIALDEIN - CAVEBA 2.0 | 88 | 11,136 |
| 66 ▲ | Vitaminstore | 81 | 15,360 |
| 67 ▲ | Flowen IT | 81 | 7,147 |
| 68 ▲ | Ricambi Eldom | 79 | 28,757 |
| 69 ▼ | ncdm2000sas | 97 | 14,262 |
| 70 ▲ | Vegavero | 75 | 19,502 |
| 71 ▲ | Nastri adesivi industriali | 75 | 5,356 |
| 72 ▼ | GymBeam | 95 | 1,561 |
| 73 ▲ | Vicloon®-IT | 77 | 12,226 |
| 74 ▼ | LA-Malta-Store | 73 | 1,384 |
| 75 ▼ | Fenyes Napkereskedes Kft. | 76 | 696 |
| 76 ▲ | gloryfeel | 76 | 15,091 |
| 77 ▲ | MK Health | 76 | 1,265 |
| 78 ▲ | CODEPSAB | 73 | 185 |
| 79 ▲ | COM-FOUR Vertriebs GmbH | 72 | 16,037 |
| 80 ▲ | BEST-SELLER5 | 72 | 4,126 |
| 81 ▲ | eFarma - I tuoi Farmacisti online | 92 | 5,408 |
| 82 ▲ | Electronic Megastore SRL | 102 | 17,457 |
| 83 ▼ | XCover - EU | 91 | 6,674 |
| 84 ▼ | AOGOE-EU | 70 | 3,736 |
| 85 ▲ | GIODICARTONLINE | 107 | 14,500 |
| 86 ▲ | REY ® | 70 | 8,539 |
| 87 ▲ | IMBALLAGGI 2000 | 91 | 25,382 |
| 88 ▲ | Ezviz Direct | 69 | 8,268 |
| 89 ▼ | AUTODOC Shop | 84 | 3,637 |
| 90 ▼ | VEVOR Store IT | 80 | 797 |
| 91 ▼ | WOLTU GmbH | 78 | 21,527 |
| 92 ▼ | SF COMMERCE | 75 | 9,840 |
| 93 ▲ | Yahee365 | 80 | 18,201 |
| 94 ▲ | MONTERAL | 70 | 1,395 |
| 95 ▲ | EXTRASTAR | 68 | 27,286 |
| 96 ▲ | Topolenashop | 68 | 2,182 |
| 97 ▲ | Wiltec Wildanger Technik GmbH | 84 | 8,026 |
| 98 ▼ | tfleu8888 | 70 | 836 |
| 99 ▲ | Nespresso Italiana | 73 | 6,256 |
| 100 ▲ | Neus Store | 89 | 13,860 |
