For SellersFor Sellers

We want to help you understand your own performance, and competition better. Most importantly we want to help you understand the market you are selling in.

The chart showcases the performance of a seller over more than 2 years. Seller rank is based on the number of positive reviews received during the last 30 days. How we rank Amazon sellers page has the full explanation.

We keep track of millions of sellers, which allows us to see how the market shifts, and what sellers become successful.

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In the meantime check out some of the latest articles on e-commerce.

Chinese Sellers Are Building Brands on Amazon

Chinese Sellers Are Building Brands on Amazon

More than ten thousand Chinese sellers are attending the 4th annual Amazon Global Store Seller Summit. Amazon's message in China is simple: innovate on great products, expand worldwide, and build brands. And it's working.

Amazon’s First Year in Australia

Amazon’s First Year in Australia

Amazon Australia is starting to gather momentum as it grows the marketplace, expands the catalog, and enables Prime shipping. They have 25,000 marketplace sellers, 100 million products, and have doubled website traffic.

Amazon Marketplace Is the Largest Online Retailer

Amazon Marketplace Is the Largest Online Retailer

The largest online retailer in the US is not Amazon, but the Amazon Marketplace. Made up of millions of sellers it will account for 31.3% of total e-commerce sales this year. It's close to twice as big as Amazon itself.

The Challenge of eBay Guaranteed Delivery

The Challenge of eBay Guaranteed Delivery

According to our research of the 800 million items on eBay, 18 million are available with 3-day guaranteed delivery, 8 million are available with 2-day guaranteed delivery, and close to 2 million are available with next day 1-day guaranteed delivery.

Amazon's Apple Moment

Amazon's Apple Moment

Amazon marketplace grew to a few hundred billions of dollars in size because brands refused to sell to Amazon directly. The future of Amazon is brands represented by Amazon, an Amazon agency, or by the brand itself. The opportunity for sellers is shrinking.

Wish is a Portal to China

Wish is a Portal to China

Wish is a mobile shopping app for customers whose first priority is low prices. The app sells a few billion dollars worth of products a year by enabling merchants to sell directly to consumers. According to our research 94% of the growing list of merchants are based in China.

Walmart Long Tail of Selection

Walmart Long Tail of Selection

Walmart online assortment has over 42 million products, but only 3.5 million products are sold by Walmart. The rest are by one of the over 20,000 marketplace sellers.

Ghost Retailers

Ghost Retailers

"Can a restaurant succeed if it's delivery-only?" asked Neal Ungerleider of Fast Company. Well, can a retailer succeed if it's marketplace-only?